Jul 16, 2019
Yunha Kim, the founder and CEO of Simple Habit, wasn’t always a meditator. Instead, it took her being a stressed-out former investment banker turned startup leader on the brink of burnout to give meditation a try. Once she did, Yunha finally felt the relief her mind and body was craving and never looked back.
After selling her first startup and pursuing her MBA at Stanford, she began envisioning a new kind of meditation app—one specifically aimed at busy people like her. This led to her to leave Stanford and develop Simple Habit. Now, it’s the #1 rated meditation app in the App Store and the 2018 Google Play Award Winner for Standout Wellbeing App.
In 2017, Yunha was also honored by Forbes 30 Under 30 and Marie Claire's New Guard.
Today, Simple Habit features more than 2,000 sessions based on situations like sleeping, morning anxiety and lack of focus. Busy people rely on Simple Habit’s short meditations and audio therapy sessions from world-class experts to reduce daily stress.
Yunha’s also on a mission to combat high levels of burnout in the workplace. The World Health Organization recently classified workplace burnout as an official syndrome in the International Classification of Diseases. Simple Habit has a curated series of 5-minute meditations and audio therapy sessions specifically to help burnt-out individuals receive the help they need, when they need it.
Learn about burnout and how meditation can help: https://www.simplehabit.com/burnout
In this episode of the donothing podcast, you’ll learn:
- Why Yunha went from NYC investment banking to the Silicon Valley startup world
- How Yunha built her first startup, Locket, at 24-years-old
- Why pivoting and selling Locket caused overwhelming stress for Yunha
- Why a skeptical Yunha decided to try meditation for the first time
- Which meditation stereotypes Yunha wants to end
- How just five minutes of meditation can make you happier and healthier
- Why stress and burnout are such problems in the business world
- Which techniques can help you meditate no matter where you are
- Why learning to be present is so important
- What Yunha’s top meditation strategies are
- Why Yunha decided to leave Stanford to start Simple Habit
- How Simple Habit specifically targets busy people
- Why Simple Habit differs from other meditation apps
- What Yunha’s Shark Tank experience was like
- How Yunha tweaked her Simple Habit pitch after Shark Tank
- What Yunha’s silent meditation experience retreat was like
- Why YOLO is Yunha’s life motto
- How Viktor Frankl’s book, Man’s Search for Meaning inspired Yunha
- What Yunha does to manage tasks like emails without getting overly stressed
- Why it’s crucial to take good care of yourself
Connect With Yunha Kim and Simple Habit Online
Website: https://www.simplehabit.com
Facebook: https://www.facebook.com/simplehabitapp
Twitter: https://twitter.com/simplehabitapp
LinkedIn: https://www.linkedin.com/in/yunhajudykim
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